Vision + Kick in the Pants + Strategy + Education = Video Marketing Success!
When I was a kid, doing my homework, I have to say I was a daydreamer. I would think about other things, and doodle how I wanted something to look instead of what was in my book. In my mind, I was enhancing the pictures with vibrant colors and of course a well-placed mustache. After […]
Video Marketing, Your Viewers and the Myth You Don’t Need a Strategy
For some years, I have observed agencies and independents try to use the copy-paste process for their marketing strategies. I have heard the comment “ it worked for the XYZ company, and it will work for this company also”. I have seen it done so sloppy, that the marketing agency who was hired, didn’t proof […]
How To Sell Using YouTube Video….Hello, Are You Listening with Your Eyes?
In 2006 Google made an epic decision and purchased YouTube for $1.65 Billion. Google recognized that they needed a Video Hub to stay competitive and YouTube was already famous worldwide. Google tried to create their own hub named Google Videos, but it failed. YouTube was kicking the bejebers out of Google Videos but, why it […]
Then The Donuts Appeared
I went to work the other day and decided that today is the day I start my diet. Yep, I am going to do it today! I reached my desk, confident that I was going to lose 10lbs by the end of next week. I thought, “meh, I can do this, it’s no big deal” […]
How to Hire a Videographer for your Digital Marketing Agency
There are several elements of information every business needs to have to remain competitive in the market. A description of your business Analysis of your competition A Complete Marketing plan Hiring the right people Wait! What was number 3? A Complete Marketing Plan….Humm, Interesting! If you are a Digital Marketing Agency and you don’t have […]
How To Begin a Video Marketing Plan – Part 3
Expert, is a powerful word, isn’t it? People will also use the word Virtuoso to describe a person who has extensive knowledge and expertise in their field. The difference between those two words is, one is an Authority and the other is an Ace. To me, both mean the same except, one sound’s fancy and […]
How To Begin a Video Marketing Plan – Part 2
Have you ever wondered who is pursuing you? Who is looking at your company website and just looking for a reason to not pick you? People will look for something that jumps out at them before they will move to the next page on your website, and make no mistake, our consumers are not inexperienced. […]
How To Begin a Video Marketing Plan – Part 1
Before you speak a word, take a deep breath, quiet your thoughts, and focus. Think about the good things your business has provided for you, your family, and your community. Now press “Record”. It’s just that simple to begin a Video Marketing Plan. As an entrepreneur, we often don’t realize how our own stories collide […]
3 Easy Ways to Use Video QUICKLY To Launch a New Business
Have you ever heard the saying “Good Things Come in 3’s” and did you know, that the number 3 means ALL and represents the beginning, middle and the end? Here is something else you might not know, that in the world of media it represents the rule of thirds. 1/3 Promoting your product or services. 1/3 Interacting/engage with customers. […]
Hello Video Email Software, Goodbye Vintage Emails!
In the 19th Century companies often used newspapers and magazines to do most of their advertisement. The interesting part about this is, they were slow to embrace the use of color and impressive advertisement. Why is the question. What was the delay about? Fast forward into the 21st century and we are now, finally starting […]
