How To Leverage Video Testimonials for Your Marketing Strategy

Video testimonials are an effective and powerful tool for businesses looking to build trust with their target audience and showcase the benefits of their products or services. According to Invideo, 72% of consumers say they would rather use video to learn about a product or service than read about it. Additionally, video testimonials are a… Continue reading How To Leverage Video Testimonials for Your Marketing Strategy

The Battle of Testimonials vs Reviews: What’s The Difference?

It is no secret that online reviews and testimonials can be beneficial when making purchasing decisions. Nevertheless, what is the difference between the two? Reviews and testimonials provide first-hand accounts of someone’s experience with a product or service. However, reviews tend to be more detailed and objective, while testimonials are usually more personal and subjective.… Continue reading The Battle of Testimonials vs Reviews: What’s The Difference?

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TikTok vs Google

Let’s see… restaurants. I want to see see something here, restaurants near me, right restaurants near me. I’m going to go over to TikTok, and I’m going to do the restaurants near me, first thing that pops up. So now I’m going to do a Sarasota Florida. Here’s what I get from Sarasota Florida. So,… Continue reading TikTok vs Google

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5 Common Video Marketing Blunders To Avoid in 2022

If you plan to use video marketing in 2022, you will want to avoid these five common blunders. Many businesses make these mistakes, but with some knowledge and planning, you can set yourself up for success. However, as with any marketing strategy, there are certain mistakes that can be made that can jeopardise the success… Continue reading 5 Common Video Marketing Blunders To Avoid in 2022

Lead with Vision!

I recently was podcast scanning, trying to find something that might spark my interest, when I came across a guy talking about leading with vision.  I thought hum this could be interesting, so I started to listen, and oh boy, did he have a story to tell. He told the story of how his grandfather… Continue reading Lead with Vision!

How to Get Video Testimonials from Customers

Video testimonials are a powerful marketing tool. They can showcase your product or service and show potential customers the happy results others have had with your business. But how do you actually get video testimonials from your customers? In this article, we’ll give you some tips on how to get video testimonials from customers. But… Continue reading How to Get Video Testimonials from Customers